Sorry. That's a serious question. As you may know, I've worked with a few salespeople. Often. Very often. Most often, the more closely that management monitors how well the reps follow the process, the more it hurts them.

Rather than recreate the wheel, remember this article on Sales Process?

I originally wrote this for VSB/SMB owners, but if your reps are doing it, this quote from the article may apply to you.

If you care more about your process, your product or scaling your company than listening and understanding your customer, you may be going out of business one conversation at a time.