I know! I know! Nobody's called it the Covid-19 Recession. That doesn't mean I'm wrong.

However, you DO have to decide which smart guy can get you out of it. No, I'm not talking about me or Halligan. It's about Darwin or Einstein.

I don't remember writing about this before, but I hear it often and it happened again yesterday.

I published my first ever blog post at 10:45 AM on March 18th, 2006. First………..What is a RainMaker? had 439 words, 7 paragraphs and here's the rest of that stuff. It probably didn't change your world, but it changed mine.

I hope that you enjoy today's story.

Did you read Surviving or Soaring thru the Recession? If you didn't, feel free. Then come back. If you did, remember we talked about

1. Understanding?
2. No cold calls?
3. No hard closing?

So, what DO you do?

Crazy freaking coronavirus, quarantines, forced closures, delayed primaries, 401K shock, what else?

Economists and business leaders are comparing the current situation to the events of 2008 and 2001.

I just read an article titled 3 Steps you must take to save your company...

Respectfully, I have my own experience and my own thoughts.

GOOGLE PIZZA

The rest of the title is...

and how to make sure they support your mission.

I'm so far down this rabbit hole that I can't see daylight! I have so many questions.

We begin...

Kennebunkport just kicked off February is for Lovers. Last December, the town celebrated it's 38th Christmas Prelude. Theme months have turned this fishing town and summer time beach community and into a year round location for fun.

Feel free to check it out or ask me about it, but that's not what this is about.

If you're a regular reader, you may have noticed that in December I wrote about AI and your salespeople and which your customers prefer and which you should prefer. In January, I found myself writing about sales competencies and how not understanding them can really cause us to hire the wrong person or not be able to help the sales rep that needs help. I don't plan themes. They just land in front of me and this month is about you.

I have a good relationship with many of my readers and although I don't allow public comments on this blog any more, I get a fair number of private comments via email. If you haven't tried it, all you have to do is reply to the email that notified you of this article and I'll get it.

OK. So, yesterday, I published OMG! You hired this guy? and one of my readers writes, "This link was in your post and I clicked it. It's been in a lot of your posts and emails, and I'm thinking it's important, but I don't know how. I get lost on this page. Is the page important?"

Absolutely! But there are 21 pages and each page has so much information, it's like drinking from a fire hose and even if you don't have ADHD, you'll feel like you do, but if you understand the different sections of the page and how they fit together, you may begin to understand what your salespeople really need.

As short and sweet as possible. Here we go.