#FF - Fun Friday Post - Senior Golf Sales Lesson

This is the other joke from Brian Pelczarski. Let him know how you feel.

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Thursday's Golf Story with a Sales Lesson

I'm lucky enough to be on a few people's joke distribution lists. Brian Pelczarski doesn't send many, but when he does, I laugh. He sent me two that I'm gonna share with a sales lesson for each. Incidentally, if you want to be on his list, contact him on LinkedIn. Maybe he'll add you.

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Topics: sales process, perspective, golf

Where Does Sales Responsibility Begin & End?

You're gonna think that I'm weird, but guess what I was thinking about today?

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Sales Prospects Are Not Sheep

Elaine and I went to Mass at St. Joseph's in Biddeford this weekend. Father Ron starts off his sermon with, "Will all the sheep please stand up?"

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Topics: sales ready leads, sales process, sales & marketing alignment

Silly Saturday Sales Lesson for Inbound Leads


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Topics: sales ready leads, 21st century, Inbound Sales Process

Who's Smarter, Jeremy Crane or Stephanie McLaughlin?

28 people registered to attend the inaugural SNHHUG last night. It was good to reconnect with old friends and meet new friends. Thank you Stephanie for inviting me.

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Topics: LinkedIn, commenting on blogs, getting found

Greg Brown, Hubspot Sales on Active Selling

One of the things that I enjoy is watching people that I've coached become recognized as 'sales thought leaders. Greg Brown has been a sales leader most of the years that he's been selling. Today, he offers his thoughts.

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Topics: sales rock star traits, sales coaching, sales questions

Make Sales Easier and Eliminate Customer Churn

In the 80’s, I worked at a retail furniture store. If you wanted to be a successful furniture store in the 80’s, you ran double truck ads in the newspaper every week. You were on the radio with a nauseating jingle every hour of the day. Drive traffic to the store. Have salespeople ready to pounce when the customer walks through the door, except one guy. Murray never took walk-ins on Saturday because he had booked himself solid all day with customers that had been referred to him by happy customers the week before. Interestingly, Murray was always the top salesman because he had built himself a business within the business of his employer. Also, if you think about it, if his employer stopped advertising, all of the other salespeople would have no one to talk to and essentially be out of business, but Murray could keep getting his referrals and keep making sales.

Murray had a system. He called his customers. If you bought a living room set from Murray, you were gonna get a call from him each of the first three months that you had the set and every year for the rest of your life (or in this case, Murray’s life. He died a few years ago. Good guy!) His customers believed that he cared. They would have followed him wherever he went. He didn’t need advertising. He had his evangelists.

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Topics: develop evangelists, easier sales, reduce churn

Why Do My Customers Go Away? Sales!

This is the second in a three part series. If you haven't read, Net Sales - Why Do My Customers Go Away?, you may want to do it now and come back. As you may have noticed, I tried to write that first article from management's perspective. This article will be from the customer's perspective.

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Topics: cooling off period, buyers remorse, sales churn

Net Sales - Why Do My Customers Go Away?

Last month, I wrote How to Maximize Client Retention, Evangelism and Sales to share how I as a solopreneur did it. I've had several conversations about client retention since the article published. Typically asking, "What's causing my clients to go away rather than staying for life, or at least until we finish?"

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#FF - Fun Friday Post - Compelling Reasons = Larger Sales

This story comes from my daughter-in-law, Melissa, who is the co-owner of the Inbound Design Studio, the most reliable source for an effective website to sit on the Hubspot CMS. (But I might be biased along with her 100's of customers.)

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Topics: Large sales, compelling reasons to buy, add-on sales

#FF - Fun Friday Post - Sales Lessons of Old

An elderly Floridian called 911 on her cell phone to report that her car has been broken into. She is hysterical as she explains her situation to the dispatcher: 'They've stolen the stereo, the steering wheel, the brake pedal and even the accelerator!' she cried.. The dispatcher said, 'Stay calm... An officer is on the way.' A few minutes later, the officer radios in 'Disregard.' He says. 'She got in the back-seat by mistake.'

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Topics: sales process, perspective, questions

100% Referrals vs. 100% Inbound Marketing

You've probably heard it before. I started my business in 1986. I had no money and not a lot of brains. I'd been in the industry for less than a year, but I did know how to make cold calls. So, I started. 30 cold calls every morning before noon. Spend the rest of the day following up on the promises that I made and received on the calls. I made thousands of cold calls in the first year of my business, but I didn't make any in year 2. I learned how to ask for and get referrals.

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Topics: referrals, inbound marketing, sales ready leads

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This blog is for, by and about
Sales Rock Stars,
(and/or those that strive to be)

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