Got an email from a Sales VP saying that he was going to pause recruiting to fix churn.
- Our churn rates are way higher than they should be.
- Our VP of Marketing left a few months ago and we haven't replaced him yet so lead flow has been flat.
- We hired a few new reps right before we lost our marketing VP. So we're now splitting the same number of leads among more reps, causing productivity per rep to suffer.
You may want to read,
Blog/bid/259580/Make-Sales- Easier-and-Eliminate-Customer- Churn
Feel free to share this article with any sales leader that's trying to balance scaling the sales force with customer retention and if you have a question, contact me here.