This is a short article that will make it's point quickly.

So, I asked myself, "Should I start where they're strongest?" (Only 3% of over 2 million salespeople are weak presenters.) or "Should I start where they're weakest?"

Originally published 3 months ago. Updated with the links to the specific competency articles.

I, like you, probably spent at least some of the past weekend remembering 9/11. I also listened to some 'talking head' comparing the patriotism created by 3,000 American lives lost that day and the lack of a similar effect by the 700,000 American lives lost to Covid, but that's not what this is about.

You know how sometimes a series of unrelated events can cause an awakening, like at dawn? Like an answer you've been looking for or the solution for a situation that you've been dealing with or 'all of a sudden' realizing the path you should take or confirmation that you're doing the right thing.

That happened to me this week.

Amazon is not perfect! Sometimes not even the second time. Here's the story.

Remember the last time that your reps attended a 'mandatory training' on a topic that most knew inside out? How do you spell "B-O-R-I-N-G" or "total waste of time"?

So, today a rep that hired me to help him asked me, when should I introduce you to my CRO?  He wants me to convince his CRO to reimburse him for his ongoing coaching with me. He's the top rep in his company and he wants to stay that way. It's good to keep ahead of the competition, right? But, is the rep's head on straight?

Do you publish to a blog or on LinkedIn? Have you ever been disappointed in the number of people that read and/or comment? Me too. Wanna know a secret?

Do you have reps? Are they all awesome? Do you ever wonder about the ROI of outside help vs. internal training? Have you ever been asked to contribute to professional development? Have you dug into real life examples?